In just over two weeks time, on March 22, Evolve Systems will be holding a seminar on newsletters and newsletter marketing.
Newsletters are a great way for businesses to stay in touch with their clients. As your customers volunteer to sign up to receive a newsletter, you are able to keep them informed about any new services you are offering, events that are being planned, promotions that are upcoming, and any industry specific news and advice that is worth passing on.
With many businesses turning to such a heavy focus on social media, many are left wondering if newsletters are antiquated and not worth doing anymore. We at Evolve Systems feel this is not the case, as newsletters are their own distinctive medium which can help inform and direct your businesses’ social media campaigns. Newsletters allow a greater depth of interaction than the imposed limitations of social media. Plus, newsletters are addressed to a particular point, whether a mail box or an email inbox, both areas that are high traffic, allowing more people to easily see and share your newsletter. And a well designed newsletter, similar to a catchy YouTube video, has the ability to “go viral”, as people want their friends to see it and pass it around.
We hope you will join us here at Evolve Systems for this seminar on newsletters. Remember, it’s March 22, so register as soon as you can!