This holiday season, the National Retail Federation is predicting 136 million people will shop during Thanksgiving weekend. But due to other holiday shopping days being established and a change in consumer behavior, there has been a noticeable decrease in Black Friday sales. Even though people are now shopping differently, the bottom line is that they’re still shopping.
Mobile usage is a trend that will only continue to skyrocket in 2016. Experts believe that we are approaching a tipping point when mobile usage will exceed that of all other devices combined. Global Web Index predicts this will happen in 2018. So if you ignored mobile to this point, you can no longer risk
Social media and content marketing are hot topics again in 2016. Our focus this month is on being up-to-date across your internet presence. With all the lightning-fast changes taking place in social media and content marketing, we decided to provide a summary of the trends to pay attention to in 2016. Facebook Instant Articles are
Are you planning to take in a fireworks display on New Year’s Eve? We got to thinking that business marketing trends are a lot like fireworks. Business marketing trends tend to burn fast, make lots of noise, display some pretty impressive sparkle and have some explosive qualities too. And if you don’t know what you
Working with companies in a variety of industries means we encounter marketing mishaps on a regular basis. Regardless of their size or industry, it seems everyone has made a few mistakes with their marketing efforts. However, with the rapid pace of changes in the online digital marketing world, that’s not exactly a surprise. No matter