The Sr. Content Strategist works closely with the Marketing Director and marketing team, along with our Program Director to deliver tasks, maintain and build client relationships throughout the lifetime of our client’s website builds and monthly Marketing Retainers. This position builds client relationships and provides each account with quality customer service and outstanding deliverable work that helps build their business. The Sr. Content Strategist will collaborate with the Marketing Director and team members to develop marketing strategies and deliver services on the agreed-upon marketing plan each month as well as create SEO-optimized website copy, blog writing, and email marketing campaigns.
We are looking for an outstanding individual who is current with our industry’s latest trends, enjoys creating clients’ marketing strategies, compelling copy for all forms of marketing, and is just as comfortable in a client meeting explaining their ideas for creating business growth. Ultimately, it is your responsibility to collaborate with the team to provide clients with a high-value Evolve Systems experience while providing an ROI and ROT (Return on time).
Responsibilities:
- Lead or participate in client strategy sessions and create recommendations for Website and Marketing programs
- Create and optimize content for SEO and lead generation for websites and social channels in a B2B environment
- Understand and be able to implement SEO best practices across all website and digital copy
- Research and create creative and technical copy to establish or uphold unique brand voices for clients
- Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team and others will rely on your work every single day
- Review all major deliverables to ensure quality standards and client expectations are met and delivered on time
- Regularly produce various content types, including website copy, email, social media posts, blogs, and case studies
- Analyze content marketing metrics and makes changes as needed
- Work closely with the Marketing Director and team members providing client updates, project status updates, and identifying potential issues
- Ensure that all processes and procedures are followed, and quality standards are met
- Establish and manage client expectations of work
- Culture is a core focus for our team members, creating and managing our culture is every team member’s responsibility
Requirements:
- 5+ years of full-time experience working in a digital agency environment
- Have a passion for creating compelling content
- Deep understanding of working with marketing automation systems, creating workflow diagrams, executing marketing campaigns
- Work well in a collaborative hybrid environment
- Have a natural ability to multitask with a variety of different clients, all at different levels
- Has great attention to detail, prioritization skills, time management, leadership, and excellent communication skills
- Familiarity with industry technologies including CMS (WordPress), project management systems, marketing automation programs such as Sharp Spring and Hubspot, newsletter programs
- Experience growing client’s web and online presence through organic SEO and paid search programs
- Comfortable in performance marketing, conversion, and online customer acquisition
- Deep understanding of web metrics, Google analytics, and the ability to generate, analyze and interpret data
- Assist in developing and training team members
Evolve Systems Mission Statement
Our passion for people drives us to make a positive difference for our partners
Evolve Systems Core Values:
- Strategic Leadership
- Passionate
- Community
- Purpose
- Always be Evolving
Benefits:
- Competitive Pay
- IRA Contributions. Long Term Disability Insurance
- Dental and Health Insurance
- Paid Vacation Holidays after 60 days of FT Employment
- Reimbursement of LifeLock Identity Security Program
- Fun, flexible hybrid office environment and opportunity to work with great team members and clients
Please send resumes to Marnie@evolve-systems.com or apply below.