Solutions That Help You Grow Your Business
For B2B businesses, ecommerce has become an increasingly powerful marketing tool, both for product and service providers. With fierce online competition in every market, you need a strong online presence backed by an ecommerce website design with the user experience and functionality to turn casual site visits into conversions–and revenue.
At Evolve Systems, our origin story revolves around the pivotal shift to online selling almost 20 years ago. Our team understands the unique strategies that go into successful ecommerce website development. Whether you run a small brick-and-mortar store that wants to sell online, or have a large ecommerce website with a combination of product and service offerings, we have the experience to develop a winning solution for your business.
Strategy-Focused Ecommerce Website Design Services
The first and most important step in designing a new ecommerce website is understanding how your business works. We focus on understanding your marketing and business goals, then use that knowledge to develop a solid website strategy. The goal is to have a website that not only looks and functions as you need it to but provides a user-friendly experience for customers and your internal team.
What To Expect From Your Website Redesign Strategy Session
- Creating or reorganizing your sitemap to develop clear paths to funnel site visitors to your services or products
- Designing your site, user journey, and user experience across devices that will funnel visitors through your site based on their specific browsing, shopping, and buying needs
- Mapping out a content strategy for each page of your website
- Writing and optimizing your website copy in alignment with SEO best practices, visitor needs, and driving traffic to your store
- Implementing technical SEO to improve your visitor experience and align with search engine algorithms
- Developing your website by bringing all these pieces together in addition to customizing the functionality to your business needs
- Integrating your business software so you can easily track and manage sales
- Running quality assurance testing across multiple devices to ensure a seamless shopping experience
- Setting your team up for success with training sessions on how to manage your new website
And of course, you can’t have an ecommerce store without providing a payment system that easily allows your customers to submit their payment information. We work with our sister company, Evolve Payment to ensure your merchant processing protects your customers’ information while optimizing your processing experience.
A Customized Approach For Your Customer Journey
Customer journeys vary depending on the industry, product type, and numerous other factors. With extensive experience in the e-commerce market, our developers have insight into different e-commerce options. Instead of trying to make your site fit into a certain platform, we evaluate and identify several options until we find the perfect fit for your unique business.
Some of the platforms we work with include:
- WooCommerce
- BigCommerce
- Ecwid
- Shopify
- OpenCart
All of the platforms we work with have a unique set of specialties. We take time to match those specialties to your e-commerce needs to determine what platform is best suited for your business, audience and goals.