Strategic Digital Marketing Plans that Deliver Measurable Results
When you partner with Evolve Systems for your digital marketing strategy plan, you’re partnering with a team of experts. As an extension of your marketing team, we develop your marketing strategy specific to your business’s goals so that it can be measured and reported.
Our plans are holistic, meaning they are designed to achieve specific objectives while showing you tangible results on a regular basis. We create the plan and continue to provide progress updates and next steps so you understand and trust the process.
Our marketing capabilities range from:
- Digital Marketing Programs
- Website Expansion & SEO
- Content Strategies
- Paid Advertising
- Email Marketing
- Social Media Strategy
- Content Calendars
- Collateral & Assets for Print/Digital
- Analytics with Custom Reporting
- Innovative Strategies
Why Your Business Needs a High-Level Marketing Plan
As with many other businesses, you understand that you need to grow or rethink your marketing and digital activity but with limited time and in-house resources, it can be difficult to initiate and follow through with creating an effective marketing strategy.
Having an in-house agency provides a unique understanding of your business by utilizing experts who are up-to-date on the current marketing trends. Our team provides thoughtful leadership and yields purposeful results — offering you a return on time (ROT). We rely on our team’s diverse experience and knowledge to collaboratively develop your strategic marketing process that will heighten and maintain your digital presence. A digital marketing plan considers all of these factors. It organizes your business’s top priorities into actionable and calculated tactics for consistent business marketing, providing you with clear direction on what needs to be done and when for the strategy to succeed.
The Structure Behind Your Marketing Program
Our marketing programs operate on a monthly set of hours, with our general recommendations starting at 20 hours.
Monthly Marketing Schedules Setting You Up For Success
Month 1: Setting Up Your Program: Audit. Evaluate. Strategize. Structure.
- During the first month of your program, our team works to fully set up your plan for a seamless transition in the upcoming months.
- We deep dive into what we are starting with, where we are headed, and how we will get there.
- This month, we obtain access to your accounts, such as Google Analytics and other programs you may use.
- We audit your website, email, social media, etc., based on what’s included in your retainer and evaluate the areas we can improve upon.
Month 2+: Start Your Program. Integration. Strategy. Implementation.
- Monthly Strategy Sprints: During our monthly strategy sprints, we review the data from the previous month, discuss the findings, and create data-driven recommendations and a strategy plan for the next month. Once we have presented our findings, we open the floor to ensure business goals and client requests are being met.
6-Month Evolution - Check-In. Reevaluate. Big Picture Plan.
- Every 6 months, we repurpose your monthly strategy session to take a step back and look at the bigger picture. We review data highlights, accomplishments, and impact over the last 6 months with comparisons to previous years. This allows us to see larger patterns and growth opportunities.
- Our 6-month evolutions allow us to highlight the wins but address any pain points you may be experiencing (this could simply be business shifts that have come up internally) and will allow our team to swiftly adjust your plan for the best results in the coming months.
Strategic Digital Marketing Plans That Drive Results
Strategic Services With Proven Results
Strategy, Consulting & Support
- Strategy & Support for Business Plans
- Sales, Hiring, or Automation Initiatives
Website Expansion & SEO
- Website Enhancements and Optimization
- UX/UI Enhancement & Accessibility
Paid Advertising
- Google Ads
- Social Media Ads
Content Strategies
- Blogs
- Social Media
- Email Marketing
Email Marketing
- Marketing Automation
Analytics with Custom Reporting
- Customized Reporting (Focused on KPIs that matter)
Trusted By
Why Make Evolve Your Digital Marketing Partner?
- Your business evolves every single month. Our experts create ongoing strategy plans based on data and results, providing you with monthly recommendations to take your marketing plan to the next level.
- We look for the holes and decipher the right tactics to fill them. Because every business is unique, there is no exact formula for what marketing strategy will work best, which is why we lean heavily on data and proven results.
Our team is comprised of dedicated experts in all areas of marketing:
- Program Director & Program Manager
- Senior Brand Designer
- Senior UX Web Designer
- WordPress & eCommerce Developer
- Marketing Manager
- Lead Content Strategist
- Copywriting, SEO, User Experience, Paid Search & Marketing
- Account Manager