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Strategy

Holistic Strategies Tailored to Your Business

At Evolve, we don’t give you an out-of-the-box solution for your unique situation. We are passionate about your success but more specifically, we care about how you define success. In order to work towards and get the results you need, there needs to be a process and strategy in place; a comprehensive plan that’s specific to all sides of your business.

Many businesses will put a lot of effort into their marketing and sales activities and while they are great ideas, if they’re siloed or not tailored to your business, they will come short of your goals. A strong, holistic strategy can reenergize your business. If you’ve exhausted your sales and marketing opportunities or capabilities, you need to find another avenue of equal or greater potential. A strategic approach to your business that accounts for all parts including your branding, website development, and marketing, gives your team a fresh opportunity to move forward.

We’ll explain the why and how behind your strategy so you understand how it relates to your business and your goals. Our partnerships are built off trust and results; we replace any business guesswork with purpose-driven plans. Your business has the capability to grow, and our team discovers the avenues and plans to get you there.

Why We Focus So Much on Strategy

Return on Investment

Strategy is the infrastructure to achieving your business goals because it works towards a clear objective with tangible outcomes.

Return on Time

You and your team save valuable time knowing you are following a reliable plan that will get you where you need to go.

Think Bigger

Our strategies consider your entire business so every step is carefully planned and successful so you can keep growing.

How We Build Goal-Oriented Strategies

Following our discovery session process

Our five-step process is at the core of how we lead our clients and get results. And the first step of strategy is the guiding principle for all the others. Before we work on your branding, develop your website, or start your marketing program, we always begin with strategy.

We host a collaborative discovery session to really learn about your business. We take the time upfront to understand who you are and what you want to achieve. Most importantly, we determine what your goals are. Only once we know your business on a personal level can we develop a personalized, goal-oriented strategy.

You’ll receive a holistic strategy built for your business. We meet you where you’re at while outlining a course of action that will get you where you want to go. And as your business grows and your goals evolve, so do your strategies. We are your long-term partner and we will celebrate your wins while striving to achieve the next big thing.

Starting With Strategy, Ending With Measurable Results

For clear-cut, relevant results

In order for your business to receive a return on investment, you must know how you want to measure success. If you are unable to put your business activities and efforts into numbers or the data doesn’t show what you care about, then you can’t put value to your time and effort.

Since our strategies tie into your business goals, it sets a clear expectation for what we are measuring. Our measurement and reporting services provide straightforward and consistent insight into your strategy’s performance. We eliminate the analytical jargon and replace it with results that your business wants to see.

Our strategies are designed to grow your business and impact your bottom line. By creating a plan tailored to your unique goals and all parts of your business, we can analyze and measure your strategy in comparison to its objectives. The results are straightforward and actionable.

As Your Business Evolves, So Should Your Strategy

Creating new plans for bigger goals

Strategy is an evolving roadmap. To keep up with your business, your industry, and the digital world, your strategy needs to continually adapt. Whether your business goals have changed or not, the plan to achieve them needs to be analyzed on a routine basis to understand what is working and what needs improvement. Depending on your program, we revisit your plan every quarter or six months.

We take an analytical and personal approach to your strategy huddles. Our team evaluates and measures the performance of your current strategy to identify how we can keep improving and strive for more. Next, we collaborate with your team to learn how your business goals have changed and what your future priorities are. You can trust that your holistic strategy is always aligned with your current business goals through our personal commitment to the growth of your business.

Start Achieving Your Business Goals

"We have a real brand now, and we couldn't be happier!!!"

Henry Cox Operations Representative, Fello Logistics

"Working with the team at Evolve has been such a pleasure. Their communication, tools, and reporting are above and beyond. Also, their customer service and responsiveness are top-notch. Oh yeah, and the results speak for themselves. Excellence all around - and a bonus, they are local and in our backyard. Thank you Evolve Team!! I appreciate partnering with you and our Orchards community as well as the other Ebenezer communities we support together."

Kirk Goetz Corporate Marketing Consultant

“Nearly every owner I have ever worked with said they wanted to get top dollar for their business, yet most of them don’t have the proper growth and exit strategies in place that would warrant a top-dollar offer.”

Julie Keyes CEO, KeyeStrategies

“Evolve Systems' partnership has made a big impact in the strategic growth of our web presence, taking our vision and bringing it into reality. We have peace of mind in knowing we're supported in the day to day, and we have a valuable resource when we need creative solutions. We feel confident Evolve keeps our website running at peak performance to help us drive bottom-line growth.”

Mandy Bastyr Marketing Manager

"We are proud of our new website and its ability to promote and support our mission to end Veteran homelessness in Minnesota. Your understanding of the nonprofit and Veteran sectors allowed us to trust the process and see real results in our community. A big thanks to the Evolve Systems team!"

Shaun Riffe Director of Development

“Not only do the people at Evolve Systems give back to their clients by providing great web development and merchant processing services, but they also give back to the community. They are a great company to work with.”

Eric Tiffany Agent, Tiffany Insurance Agency

“Don Raleigh III is a very knowledgeable resource. Don and everyone at Evolve Systems is on top of their game, and it goes to benefit the end user, which is you! Highly recommend!”

Jeff Anderson Owner, Exteriors Unlimited

“Thank you Evolve Systems for making the tech stuff easy to understand. We are excited by your proposal that will help our group re-brand and re-fresh with a new web presence.”

Erika Dragich Board Member, Minnesota Mortgage Association // Owner, Mega Star Financial

“Knowledgeable staff that leads you through the process. Up to date on what is needed to make sure your site has all the functions you need and also everything the government requires you to have.”

Anita H Sales & Marketing, Seven Corners Print and Promo

“Anchor Paper & its Express Retail Stores have had the pleasure of working with the Evolve Systems team for several years. They are prompt and knowledgable, and have been a valuable resource for our company.”

Brooke Lee CEO, Anchor Paper

“Williams and Hall Outfitters has worked with the Evolve team for several years. Evolve has great people and great customer service. Their response time to our issues is quick, and dedication to our success is strong.”

Kevin Lynch Co-owner, Williams and Hall Outfitters

“Evolve Systems does a great job in sharing their content and being a thought leader in the marketing world. They have a pulse on the industry, and if you are considering a website or marketing project, consider Evolve Systems”

Kate Mudge Executive Director, Hamline-Midway Coalition

“Extraordinary customer service with access to real people who genuinely care. Highly recommend! They make the complex simple and consistently go above and beyond.”

Joe Johnson Founder, Trust Vets

“Our experience at Evolve Systems in design and since has been very positive. They have always made sure our questions are answered and followed up on our satisfaction. We look forward to continuing to work with them in future developments of our mnme.us site to serve MN 'military connected'!”

Ali Alstrin Executive Director, MNme

“Evolve has created two websites for non-profits that we coordinate. The online giving increased 100% once our website was updated. We highly recommend the services that Evolve has to offer.”

Jerry and Jana Kyser Honor Flight Twin Cities, Minnesota Vietnam Veterans Charity

“I have had the pleasure of sitting in on many client meetings with Evolve systems and I am very impressed with their professionalism. They come to meetings prepared and with great ideas as well. I would use them and will recommend them when the opportunity presents itself.”

Angela Bulson Talent Development, Warner's Stallion

“Such an awesome team here at Evolve. They start with your brand, walk you through a branding strategy, marketing strategy and truly set you up for success. They don’t leave you high and dry after setting up the strategy and their follow up is great. I love the company and their staff!!!”

Whitney Emanual Owner, Founder, Whitney Wealth Group

“Professional expertise delivered by a team who really care to make your business more well known, respected and successful. My Marketing spend has seen return on investment much sooner than expected. Highly recommend!”

Julie Keyes Owner, Founder KeyeStrategies

“Evolve is our ongoing strategic partner for SCN Inc.’s digital presence and website. We rely on the Evolve team to respond quickly to our business needs while providing valuable and thoughtful leadership. We’ve worked with their team for many years now, and the responsive communication and wide range of capabilities allow them to respond to our different projects to reflect our manufacturing goals.”

Scott Adams Vice President, SCN Printing Inc.

“We have worked closely with Evolve Systems for over 7 years to facilitate a variety of marketing objectives including the continuous improvement of our website, upgrading our CRM system and developing a strategic marketing program. We value Evolve’s commitment to our business and consider their support to be a key contributor to our growth.”

Paul Ebnet President & CEO, Straub Design

“Working with Evolve Systems has been a great experience! They have made sure they understand who we are, details in what we provide (which can be quite complex), and what our goals are. They provide us great strategies, recommendations, and support to then reach our goals, adjusting each month depending on what’s working and what’s not. We have worked with a few different digital advertising and website developers, but Evolve Systems has been the most comprehensive and organized of them all. I would recommend any company, big or small, to put their trust and business in their hands”

Rachelle Strasburg Corporate Marketing Consultant, Ebenezer Senior Living

“From start to finish, Evolve Systems is a professional team that seamlessly guided us through the process of building our new website, giving us valuable information about how to increase our presence in the World Wide Web.”

Lisa Wallraff Office Manager/Controller, Gunderson Construction

“From merchant process to inventory management, Evolve's technical background helped to improve the function of our online store, improving our ability to serve and sell directly to our customers. On top of that, the Evolve team was incredibly easy and enjoyable to work with. Thanks Evolve!”

Anne Hed CEO, HED Cycles

"Thank you so much! This [website] is completely changing the way we do our business!"

Sharleen Grahn

“We interviewed with two other website companies and felt most comfortable with your team, after going through your process, we think you nailed it.”

Katie W. Office Manager, Gary Anderson Landscaping

“Evolve keeps things simple. They bring a personalized approach to our website and marketing strategies so that the agreed-upon plan aligns with our current business needs and opportunities. With Evolve, we have a partner at every pivot and need. They have the people and experience to get things done.”

Marissa Bauer Owner and President, SafetyFIrst Playground Maintenance

“At YESS!, we believe effective communication and leadership delivers success. They’ve helped us with our online store while delivering results on short timelines. They have a responsive and positive approach, and we’ve enjoyed working with everyone on their team.”

Sue Hawkes CEO, YESS!

“I reached out to the team at Evolve Systems and we discussed a solution that would ensure the [website] core of our system was managed, as well as the front end of our site. As a result, our website is now faster, more secure, and stable. The Evolve tech team is extremely responsive, and I receive a monthly report detailing the work that was performed. If your company relies on your website as its #1 marketing tool, I recommend investing in the WMP to ensure you’re protecting your most valuable marketing asset.”

Sean Sullivan Marketing Director, Redpath CPA’s