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Custom Website Reporting

Proven ROI Through Key Marketing Metrics

Gain full control of your brand’s digital presence with comprehensive reporting. By tracking key marketing metrics across all channels and platforms—from email marketing to social media and your website—we provide the data you need to make faster decisions and achieve bigger wins.

THE WHO, WHERE, & WHAT BEHIND EVERY CLICK

Understanding your audience is mandatory. Our tools will clear the fog and deliver a clear picture of your users’ journey while adhering to privacy best practices. We’ll answer questions like:

who

are your website visitors?

WHERE

did they come from?

WHAT

did they do on your site?

Crack the Code of Your User Journey

Measure Marketing ROI With Interactive Reports

Effective reporting is more than just complicated terminology and dense spreadsheets. Our reports are comprehensive, transparent, and easy to understand. We don’t waste your time with excessive data dumps and hard-to-read charts. Each report is custom-built to your team’s needs, balancing simplicity and complexity so you get the full picture while understanding it, too. They’re accessible 24/7, delivered with personalized write-ups, and regularly reviewed with your team.

How Marketing ROI Reports Work

Traffic Insights

See detailed insights on the users that visit your website. See the actions they took, the pages they visited, how they converted, and more. Traffic data is integrated throughout all pages of the report for easy cross-analysis.

Conversions & Leads

Uncover your user conversion rate, which channels were most effective at lead generation, and which initiatives brought the most traction to your program.

Channel Breakdown

You can isolate specific traffic channels on very page of your report for a more detailed analysis. Compare key metrics and conversion data for ads, organic, social media, and more.

Interactive

Access your report with a shareable link that never expires. Anybody at your company can easily drill down on specific campaigns, channels, and date ranges to get the insights they need.

Customizable

We update your report regularly to ensure it delivers insights that are relevant to your business. Based on your feedback, we’ll refine existing pages and build new ones to align with your marketing objectives.

Multi-Source

Your report pulls in data from multiple sources to create a comprehensive and holistic view of your marketing program. Compare data from Google Business Profile, Google Search Console, email marketing, social media, PPC, and more.

Strengthen Your Distribution Partnerships With Customized Tracking

Evolve Systems implemented custom tracking for a leading hardscape and landscape supply business. Their website’s dealer network tool, which features thousands of dealers nationwide, contained contact information and regional sales rep details. This tool did not have tracking capabilities, requiring a custom solution using Google Tag Manager and JavaScript. Our solution allowed our client to identify which states and cities received the most traffic, pinpoint the dealers and sales reps with the highest engagement, and understand the channels driving this activity. We also normalized the data to correct inconsistencies in dealer and city names, providing accurate and actionable insights. This detailed reporting elevated our client’s ability to make informed decisions and optimize their sales strategies for both dealers and contractors.

Measurable Results for B2B Lead Generation